Articles on: Online Store Settings

Configuring Marketing Email Consent

Configuring Marketing Email Consent


The Marketing consent checkbox allows customers to opt in to receiving marketing emails during guest checkout. It provides a way for customers to indicate whether they agree to receive marketing communications.



Prerequisite


A Privacy Policy page must be configured before you can enable the marketing consent checkbox.



  1. Navigate to Settings → Customer Sign-in.
  2. Locate the Marketing consent checkbox section under Guest checkout cart fields.
  3. Check the message prompting you to activate your Privacy Policy page if the option is unavailable.
  4. Configure your Privacy Policy page.
  5. Return to Settings → Login options.
  6. Enable the Marketing consent checkbox toggle.
  7. Click Save changes.


How It Works: When enabled, the checkbox provides guests with an option to consent to receiving marketing emails.

Customers who leave the checkbox unchecked are not emailed marketing communications through this consent feature.



Important Notes


  • Configure the Privacy Policy page before enabling the checkbox.
  • The checkbox is intended for marketing consent, not for making marketing emails mandatory.
  • Ensure that your marketing practices and privacy policy comply with applicable laws and regulations.
  • Test the guest checkout flow to verify that the checkbox is displayed as expected.

Updated on: 21/10/2026

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